Full text articles from journals and magazines covering business subjects including accounting, finance, economics, marketing, MIS, and operations management, spanning from 1886 to the present.
Research areas in LEXIS-NEXIS Academic Universe cover news,industry, and market news; legal news and research; company financial information; general medical topics ; accounting, auditing, and tax information; law reviews; case law; U.S. Code.
Database covering U.S. and European markets. Includes reports, forecasts, and other analytical tools to track consumer habits and attitudes within the competitive landscape.
SimplyAnalytics (formerly SimplyMap) is a web-based mapping application that lets users quickly create professional-quality thematic maps and reports using demographic, business, and marketing data. It offers more than 100,000 data variables related to demographics, employment, housing, market segments, businesses, consumer spending, brand preferences, technology, and public health. Data is from the U.S. Census, EASI Analytics, Mediamark Consumer, Nielsen and Simmons. Users are not required to log-in with a user name and password, however, their work will not be saved using this method (clicking on "Sign in as a guest"). In order to save their work, users need to create an individual account for both on- and off-campus access.
Statista is a leading provider of market and consumer data. Statista provides access to statistics and forecasts on 80,000 different topics from more than 22,500 sources.
Company and industry profiles, SWOT reports, and market share and financial reports covering consumer goods, energy, financial services, healthcare, technology, telecoms, e-commerce, and human resources.
Website from the International Trade Administration walks you through the process of gaining insight into the potential demand for your product or service