Names of founders and key members, including relevant experience and qualifications
Information about the legal structure (LLC, sole proprietorship, etc.)
Business history, including any milestones or notable achievements
In this section, you'll outline the core purpose and mission of your business. Condense your company's primary objectives and guiding principles into a concise statement (a few sentences). This is where you define your business's nature, fundamental values, corporate culture, and your desired positioning within the marketplace.
Products and Services
Provide details about your business's products or services. The following should be included:
Product or service description
Product or service use and appeal (explain why it is used and what constitutes its appeal)
Stage of development (how the product or service has evolved to present state, and how it is expected to evolve in future)
Explain how products are created or how services are delivered, including information about suppliers, manufacturing, or service processes
Resources for Developing Your Business Description, Defining Business Objectives, and Detailing Products and Services Components:
Actual business plans compiled by, and aimed at, entrepreneurs seeking funding for small businesses. Presents sample plans taken from businesses in the manufacturing, retail and service industries which serve as examples of how to approach, structure and compose business plans.
Database providing in-depth coverage of business and economic conditions, management techniques, theory, and practice of business, advertising, marketing, economics, human resources, finance, taxation, computers, and more.